Blog
Practical ideas for a busier, better-run range.
Guides for owners working on local visibility, repeat visits, memberships, POS, and the systems that keep the counter moving.
Range marketing10 min readIndoor shooting range marketing that turns local searches into visits
A practical plan for helping nearby shooters find your range, trust what they see, and book their first visit.
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Customer growth11 min readThe indoor gun range customer journey, from first visit to regular
Use the waiver, visit history, and timely follow-up to give each new shooter a sensible reason to return.
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Software guide12 min readGun store POS buying guide: what to test before you sign
A counter-first checklist for testing sales, lanes, customer records, hardware, and daily close before choosing a POS.
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Compliance operations13 min readFFL software and electronic records: questions worth asking
How to evaluate electronic A&D records, Form 4473 workflows, access, backups, and daily staff responsibilities.
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Memberships11 min readShooting range membership growth without another discount
Build a membership people understand, use, and renew with better onboarding, visit context, and timely communication.
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Software guide14 min readGun range software buying guide for owners who run the counter
A practical way to compare range software across visits, sales, records, memberships, marketing, and rollout.
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Marketing automation12 min readShooting range software should make follow-up feel personal
Turn real range events into useful customer follow-up without sending the same promotion to everyone.
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Payments12 min readWhy Solidus uses Payroc for firearms payment processing
A plain-English look at Payroc support for firearms businesses, Solidus payment workflows, merchant onboarding, tokenization, and PCI responsibility.
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Inventory operations12 min readGun shop software works best when receiving and sales agree
Follow the item, customer, and order across receiving, inventory, POS, online sales, and records without duplicate entry.
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Range operations13 min readShooting range management software for the daily owner rhythm
Use one daily operating rhythm to connect lanes, staff, sales, classes, memberships, records, and follow-up.
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