Turn first visits into regular customers.

Run your range. Know your customers. Put your marketing to work—with software and a team that helps you get there.

Created by range owners who know the day-to-day.

90-second overview

From the first visit to the next one, see how your range works as one.
01Build customer relationships
02Create reasons to return
03Put follow-up on autopilot
Payroc

A processor that serves your industry.

Solidus integrates with Payroc for payment processing. Payroc supports firearms businesses, with payment solutions for the counter and online. Merchant onboarding and banking setup are handled directly through Payroc.

See payments in Solidus

You bring people in.
Make that relationship count.

A signed waiver should be the beginning of something. Solidus connects the visit with the follow-up, so your team can spend less time stitching tools together and more time building the business.

Illustrative scene of a range employee welcoming a customer at the counter
Example customer email

Great first visit. What’s next?

Thanks for spending time at the range. Ready to build your confidence? Explore an upcoming class with our instructors.

A first visit → A personal follow-up → A reason to return

Illustrative scene and sample email—not a Solidus product screenshot.
01

Welcome the first visit.

An AI-powered waiver helps capture customer details before they reach the counter.

02

Make the day run smoothly.

Connect check-in, lanes, purchases, memberships, and training around the customer.

03

Give them a reason to return.

Follow up with useful emails, class invitations, and membership opportunities.

See the marketing tools

More selection.
Less catalog busywork.

Bring distributor feeds into your catalog and give customers more to discover through your connected storefront.

Explore connected commerce

Current connections

Lipsey’s
Sports South

Your catalog

Connected product selection

Your storefront

A customer-ready shopping experience

Planned connections

RSR Group · Davidson’s · Zanders · Bill Hicks · Orion Wholesale

Capabilities and availability vary by distributor. Planned connections are not yet available.

We know what’s
on your plate.

Andrew Branning founded Solidus to bring enterprise-grade tools to the modern range. Together with AJ Rossi, owner of Lowcountry Guns & Range, he’s building and testing it where the work happens.

Meet the people behind Solidus

A better system starts
with your business.

We work with you on setup, staff training, and marketing workflows that fit your range. A dedicated Slack channel keeps your team connected to ours during implementation.

Explore the six-month program

Let’s build a stronger range.

Tell us where you want to go. We’ll walk through Solidus with you, one-on-one.

Book a Demo